All threads and topics are hidden to non-members!!
Please register and log in to view them.

Access to Sandara Park International Online requires log-in
Please enter your information. Thank you!!

Welcome to SPIO, we hope you'll have a wonderful stay :]





 
HomePortalFAQSearchRegisterMemberlistUsergroupsLog in

Share | 
 

 What will 2NE1s comeback mean for K-pop?

View previous topic View next topic Go down 
AuthorMessage
vanchgeline18
Forum Moderator
Forum Moderator
avatar

Female
Number of posts : 2141
Age : 41
Registration date : 2009-05-16

PostSubject: What will 2NE1s comeback mean for K-pop?   Wed Sep 01, 2010 12:02 pm


The four member girl group, 2NE1, is set to finally drop their first full album this coming September 9th, and they will make their first comeback stage on the following 12th on SBS Inkigayo.

It was recently revealed that 2NE1 will be promoting all three title tracks from their album at the same time. The music video for Go Away is currently being filmed, while the remaining two have yet to be confirmed.

Releasing more than one title track, let alone promoting all three at the same time, is definitely a new and unprecedented marketing strategy in the K-pop industry. As YG Entertainment explained it, their main priority is to spread 2NE1s various music styles rather than winning first place.

So what will this new strategy mean for the marketing strategy in K-pop?

There are views that this will mark a great change in the idol music industry. In a situation where the excessive sexy concept and similar sounding hooks in songs have swept through the K-pop industry, 2NE1s strategy will not only be fresh, but also unconventional.

With the Wonder Girls, SNSD, Brown Eyed Girls and other popular girl groups away and busy with overseas activities, it can be expected that 2NE1s comeback will be able to happily satisfy thirsty fans through their colorful music.


Original Source: OSEN
Taken from: allkpop

Back to top Go down
 
What will 2NE1s comeback mean for K-pop?
View previous topic View next topic Back to top 
Page 1 of 1
 Similar topics
-
» 2012.05.31 - O2 Arena, London, England

Permissions in this forum:You cannot reply to topics in this forum
 :: Everything Sandara :: NEWS-
Jump to: